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How to Steer Clear of Greenwashing in Your Marketing Campaigns
by Nida Danish
On March 12, 2024, the European Parliament passed the Green Claims Directive to ensure companies back up their environmental claims …
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CueForGood Presents Customer Demographics Reporting Magento extension
by Nosheen
CueForGood presents the Customer Demographics Reporting Extension, using which you can create customer reports in Magento by order date, the …
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The New Shopify Version 2.0 – An Update to Look Into
by Nida Danish
Shopify 1.0 vs 2.0 E-stores around the globe prefer Shopify due to its many features. 29th June 2021 brought one …
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High Converting Product Descriptions for Sustainable Products
by Nida Danish
The Growing Demand for Sustainable Products It’s fascinating how consumers are increasingly leaning towards environmentally friendly products. In fact, recent …
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Content Strategy: How to get it Right
by Nosheen
What is your content strategy? Do you have one? Content strategy means jotting down everything about what your copy is, …
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Does changing Shopify Theme affect SEO?
by Tapam Jaswal
Based on our experience with eCommerce we can safely say that a Shopify store undergoes several theme changes in its …
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AdWords Cost per Conversion is not always Cost/Conversion
by Nosheen
If your AdWords account contains multiple campaigns which also includes mobile targeted campaigns, then you might notice that your reported …
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